Great, you help elect a brain damaged politician using social media branding. There is a complete lack of self-awareness of how bad this is for society. If social media campaigns are the only way to win elections, then only social media stars will run for office. We will be inundated with more reality stars like Trump. Money and social media influence will control politics instead of real issues people care about. Not once did you talk about representing the will of the people, or provide representation of their interests. What policy issues did Fetterman run on? Does he support fracking or not? No one knows, because its all about branding, not governance.